EA SPORTS Free to play PGA TOUR Golf Challenge on Facebook Screenshots and Fact Sheet

EA SPORTS PGA TOUR Golf Challenge is a free-to-play golf game on Facebook. Participants will play rounds of golf to earn XP and level up through their career while also unlocking world famous golf courses and challenging friends along the way to golf supremacy on Facebook.

Hockey Season has started! EA SPORTS NHL SLAPSHOT and NHL 11 in Stores Now

Electronic Arts announce that EA SPORTS NHL SLAPSHOT and NHL 11 are both available in North American stores today. Both games will be available worldwide September 9, 2010. EA SPORTS NHL 11 is available for the PlayStation 3 computer entertainment system and Xbox 360 video game and entertainment system, while NHL SLAPSHOT is available exclusively for the Wii.

The NHL SLAPSHOT Wayne Gretzky Challenge and you could meet the NHL SLAPSHOT cover athlete, Wayne Gretzky

Dubbed The Wayne Gretzky Challenge*, the contest will ask hockey fans to submit either a video or photo submission that showcases their passion for the sport of hockey for a chance to meet the Great One at the NHL SLAPSHOT launch event in September.

Retired NFL player sues EA for 'likeness' use in Madden NFL football games

Image via Wikipedia

Former Tampa Bay Buccaneers football player Tony Davis is taking EA to court over the use of his likeness in Madden NFL football games. He alleged that EA avoided paying for the likenesses of retired players such as himself, trying to avoid payment by slightly altering details of players digital likeness in the games. No specific damages have been posted but sources suggest they are "likely to be in the tens of millions of dollars.".

Madden NFL 11 Video Game Demo Details

On July 27th, we will release a robust Madden NFL 11 demo, featuring full 5 minute quarters, Indianapolis Colts vs. New York Jets (as voted by the fans), full GameFlow integration, the ability to create offensive and defensive game plans, and more.

Below are a few additional details on the demo:

snakebyte MiniMote unveiled at E3 2010 in Los Angeles

In the course of the starting distribution of the snakebyte products in the USA, the team of Sunflex Europe will be on site from the 15th – 17th June 2010 in the Los Angeles Convention Center and presenting the latest products to the international press and new distribution partners. The booth number is:
West Hall - #4122

Please arrange an appointment with your Sunflex representative in time.

Tiger Woods PGA Tour Golf Online Beta announced by EA Sports!

Electronic Arts Inc., announced today the upcoming product lineup for the Tiger Woods PGA TOUR franchise, which includes the launch of Tiger Woods PGA Tour Online open beta and Tiger Woods PGA Tour 11 on multiple consoles this June.

Sunflex Europe signs license agreement with Electronic Arts

The accessory manufacturer Sunflex Europe, known for its high tech gaming accessories that are produced under the snakebyte brand, today announce a three-year license agreement with Electronic Arts covering the EA Sports brand, including the EA SPORTS Active interactive fitness products.

EA Sports to develop new "NBA Jam" video game for Wii!

Electronic Arts announce that EA Sports is developing one of the most popular and culturally influential arcade basketball games ever made - NBA Jam - for the Nintendo Wii. EA Sports NBA Jam revives the classic franchise with vintage NBA Jam gameplay, and all-new features that deliver a fresh new take on the game. Featuring the sights and sounds that fans of the franchise will instantly recognize, EA Sports NBA Jam mixes the old school with the new, to deliver a one-of-a-kind sports presentation on the Wii.

EA SPORTS Launches First-Ever Prepaid Debit Card with Rewards for Loyal Customers

Earn Points for Everyday Spending Used Toward EA SPORTS Game Titles. EA has made it easier for loyal gamers to buy their favorite EA SPORTS titles with the launch of the first-ever EA SPORTS branded prepaid debit card. The reloadable prepaid debit card enables users to receive a percent back from every purchase at thousands of brick-and-mortar and online retailers to redeem points (“EA SPORTS Rewards Points”) that can be used to purchase select EA SPORTS game titles.

EA make loss of $391 million despite launch of FIFA 10, Madden NFL 10, The Beatles: Rock Band, Need for Speed SHIFT and NCAA Football 10

The game giant plan to cut $100 million costs - details below...

GAAP net revenue for the quarter, which includes the impact of deferred net revenue adjustments, was $788 million as compared with $894 million for the prior year. During the quarter, EA had a net revenue deferral of $359 million related to certain online-enabled packaged goods and digital content as compared with $232 million in the second quarter of the prior year.

EA SPORTS Complex supports breast cancer awarenesss

100% of the Proceeds from Virtual Apparel Sales Go to the Brees Dream Foundation

In support of national breast cancer awareness month, an exclusive breast cancer awareness apparel package is now available at the EA SPORTS Complex within Sony’s PlayStation Home.

This limited offer apparel package consists of male and female football jerseys which will be sold for $2.00 each.

Toy Island Line of Innovative Sporting Goods Hits Shelves This Fall

A unique new line of EA SPORTS branded sports equipment created by Toy Island will be in stores and available for purchase this fall. Designed to help young players take the excitement for sports to a new level as well as to develop core sports skills, Toy Island has begun rolling out the Sweet Spot Sports, Voice Command and Sure Shot lineup of EA SPORTS-branded products. All products will be on shelves by early October.

Frank Lampard joins Rooney as cover athlete for upcoming EA video game 'FIFA 10'!

Electronic Arts Inc. today unveiled the global cover athletes for EA Sports FIFA 10. Chelsea midfielder Frank Lampard joins Manchester United striker Wayne Rooney as the face of FIFA 10 worldwide on each available platform— the PlayStation 3 computer entertainment system, Xbox 360 video game and entertainment system, Wii, PC, PlayStation 2 computer entertainment system, Nintendo DS, PSP (PlayStation Portable) system and mobile.

FIFA 10 marks the fifth year the 23-year-old Rooney has been featured on the global pack cover of the FIFA franchise while the 31-year-old Lampard is on the cover for the first time in the FIFA franchise history.

“It is an honour to be part of the EA Sports FIFA franchise. Being on the cover of this fantastic football video game with such a rich history is really a great achievement for me”, said Lampard.

The two football greats will be joined by numerous stars from all over the world on regional packaging, including Karim Benzema in France, Xavi Hernandez in Spain, Giorgio Chiellini in Italy, Bastian Schweinsteiger in Germany and many others all over the world.

A full playable demo of FIFA 10 for the PLAYSTATION3 will be available for downloadable at the PLAYSTATION Store, for the Xbox 360 on Xbox Live Marketplace and for the PC at www.easports.co.uk/fifa10 as of September 10 in Europe and September 17 in North America. Play as Chelsea, Barcelona, Juventus, Bayern Munich, Marseille, and Chicago Fire (MLS) and discover a football experience that will deliver a new standard for authenticity with gameplay refinements and innovations that will make it the most complete and intelligent simulation of football. In addition to playing an exhibition match, for the first time in a FIFA demo users will be able to upload created in-game videos to EA Football World.

Mixed Martial Arts Hall of Famer Randy Couture and Jay Hieron Bolsters EA SPORTS MMA Roster

Electronic Arts announce that Randy Couture, one of the most popular fighters in MMA history, will co-headline EA SPORTS MMA alongside recently announced, Fedor Emelianenko.

“I have been a part of MMA for over 10 years and I am excited about the global visibility that a game like EA SPORTS MMA will bring to the sport,” said Randy Couture. “Like my fighting career, I look forward to taking on all comers in EA SPORTS MMA.”

Randy Couture, a 6’1”, 220 pound heavyweight, who currently holds a 16-9 record and is a five-time MMA champion. Couture, a living legend in the MMA world, utilizes his wrestling expertise to take down and control opponents before finishing them off with ground and pound strikes. Couture is scheduled to fight at the end of this month against former Pride World Heavyweight Champion Antonio Rodrigo Nogueira. In addition, this is not Couture’s first foray into the world of video games, as he was featured in EA’s Command & Conquer - Red Alert 3 as Commander Warren Fuller.

Jay “The Thoroughbred” Hieron, a high-profile fighter, joins the EA SPORTS MMA roster and will be taking on Jesse Taylor in tonight’s STRIKEFORCE fight on in San Jose, California.

Hieron currently holds a 17-4 record and the Long Island native utilizes his wrestling prowess as his primary fighting style but has become a formidable striker as well. He fights out of Xtreme Couture in Las Vegas and was the last Welterweight Champion of the International Fight League.

EA SPORTS is sponsoring three fighters in the STRIKEFORCE event, including Jay Hieron, Gegard Mousasi, and Renato Sobral.

EA SPORTS MMA will feature the most authentic, intense and broad mixed martial arts experience to date – complete with a vast array of top fighters and fighting styles from around the world. EA SPORTS MMA will be available on the Xbox 360 video game and entertainment system and the PLAYSTATION 3 computer entertainment system.

Fedor Emelianenko Headlines EA SPORTS MMA Roster

Electronic, announced today that Fedor Emelianenko, the world’s top ranked* MMA heavyweight, will headline the EA SPORTS MMA fighter roster. Emelianenko will be joined by Gegard Mousasi and Renato Sobral, both of whom will be featured in a title bout at the STRIKEFORCE fight on August 15, as the first of a long list of fighters who will appear in EA SPORTS MMA, the all-new mixed martial arts title coming in 2010.

“I have fought all over the world and I am excited to be in EA SPORTS MMA because this game is going to show the global appeal of mixed martial arts,” said Emelianenko. “I know MMA fans have been wanting to play as me and pitting me against any opponent. Now they will have their opportunity.”

Fedor Emelianenko, a 6’0”, 231 pound Russian heavyweight mixed martial arts fighter, who excels in Sambo and Judo, holds a 30-1 record and is the current WAMMA Heavyweight champion. Prior to signing on with STRIKEFORCE, Emelianenko defended his WAMMA championship by knocking out former UFC Heavyweight Champion Andrei Arlovski. (sted: Prior to signing on with STRIKEFORCE, Emelianenko defended his WAMMA championship by knocking out former UFC Heavyweight Champion Andrei Arlovski.) .

Gegard Mousasi, a former Dream Middleweight champion, has a current record of 25-2-1 and won his last match in Dream 9 against Mark Hunt this past May. The 6’1”, 185 pound Dutch-Armenian fighter will be taking on Renato Sobral to determine STRIKEFORCE’s Light Heavyweight champion and has a fight style that is a unique blend of Dutch kickboxing and judo.

Sobral, hailing from Brazil, is known for his aggressive style, grappling prowess, and high-caliber submissions. He is the current STRIKEFORCE Light Heavyweight champion and has a record of 35-8 with his last victory coming against Rameau Thierry Sokoudjou at Affliction: Day of Reckoning fight earlier this year.

“I am very excited to have Fedor, the number one heavyweight in the world, as one of the top fighters in EA SPORTS MMA,” said Executive Producer Dale Jackson. “He is one of the elite fighters in the sport today and will provide the ultimate competition for our gamers. The EA SPORTS MMA team at Tiburon has been working on the game for over a year already and we will have a lot more great fighters and other exciting news to talk about soon.”

In addition to appearing in the EA SPORTS MMA video game, Mousasi and Sobral will be sponsored by EA SPORTS for the STRIKEFORCE fight.

EA SPORTS MMA will feature the most authentic, intense and broad mixed martial arts experience to date – complete with a vast array of top fighters and fighting styles from around the world. EA SPORTS MMA will be available on the Xbox 360 video game and entertainment system and the PLAYSTATION 3 computer entertainment system.

EA SPORTS is the leading interactive sports software brand in the world, with top-selling titles and franchises including Madden NFL, FIFA Soccer, NHL hockey, NBA LIVE basketball, NCAA Football and Tiger Woods PGA TOUR.

* As ranked by Sherdog.com

Fight Night Round 4 freeze bug has EA on the ropes

The Xbox 360 version of Fight Night Round 4 has been freezing on a number of Xbox 360 consoles. EA are aware and say the problem of freezing is only effecting a small number of players.

The demo version had a similar problem but EA put that down to hardware. This freeze bug involes retail versions of Fight Night Round 4 and EA say it is related to an HDD issue and some files contained there in.

Hopefully an update will fix the freeze issue soon.

Hatton v Pacquiao fight video Fight Night Round 4 video game Manny Pacquiao KOs Ricky Hatton

Chicago Blackhawks Star Patrick Kane the New Face of EA Sports NHL10

Electronic Arts revealed that 20-year-old scoring phenom Patrick Kane of the Chicago Blackhawks will be the new face of the NHL 10 videogame from EA SPORTS. Kane is the youngest player ever chosen for the cover of the NHL franchise and his image will be on the front of all packaging when NHL 10 is available in North American retail stores this September.

Having emerged as one of the most skilled players in the NHL in just two seasons, Kane won the Calder Trophy as Rookie of the Year in 2008 and this year led the Blackhawks to the Western Conference Finals. He has scored more than 20 goals and registered more than 70 points in each of his first two seasons.

“It’s exciting to be on the cover of my favorite videogame after playing just my second year as a professional,” said Kane. “When you look back at some of the great players who have had this opportunity, it’s an honor to be a part of the EA SPORTS family and contribute to a game I’ve been playing for more than 10 years.”

EA SPORTS also announced that it has signed Canadian junior hockey scoring sensation John Tavares, expected to be the top pick in the 2009 NHL Entry Draft, to promote the release of NHL 10. Tavares will join Kane, the first overall draft pick in the 2007 NHL Entry Draft, as spokespersons for NHL 10.

“It’s exciting for me to team up with Patrick to promote EA SPORTS and get the chance to play NHL 10 before it’s in stores,” said Tavares. “Now I’m looking forward to the draft and finding out which team will select me.”

“At EA SPORTS we believe in identifying the most talented up-and-coming athletes in the world to help us develop the most authentic sports games,” said Jordan Edelstein, Vice-President of Marketing for EA SPORTS. “We believe Kane is one of the next great American hockey stars and Tavares will have an immediate impact in the league.”

Washington Capitals center Nicklas Backstrom was earlier named a cover athlete on NHL 10 packaging in Sweden. Additional regional cover athletes for Finland, Denmark and Switzerland will be named at a later date. NHL 10 will be in retail stores across Europe on September 18.

A native of Buffalo, NY, Kane is just the second American-born player to be featured on the cover of the top-selling* EA SPORTS hockey videogame franchise. New York Rangers goaltender John Vanbiesbrouck was the first when he was featured on the cover of NHL 97.

The EA SPORTS NHL® franchise has won 19 Sports Game of the Year awards over the past two years and this month named by Gamespot.com as the Best Sports Game of E3. This year the NHL 10 franchise begins a new era with gameplay innovations that deliver all-new board play, first-person fighting and over 200 gameplay refinements that replicate the skill and finesse of NHL hockey.

NHL 10 will be available for the PLAYSTATION 3 computer entertainment system and Xbox 360 video game and entertainment system with an MSRP of $59.99. It is developed by EA Canada in Burnaby, B.C. The game is rated E10+.

CAA Sports, a division of Creative Artists Agency, brokered the deals on behalf of clients Kane and Tavares.

EA SPORTS is the leading interactive sports software brand in the world, with top-selling titles and franchises including Madden NFL football, FIFA Soccer, NHL hockey, NBA LIVE basketball, NCAA Football, and Tiger Woods PGA TOUR.

*Based on total sales in 2008 according to the NPD.

EA SPORTS Active sells over 600,000 games in less than two weeks

EA SPORTS announce today that EA SPORTS Active has eclipsed 600,000 units sold through world-wide at retail in less than two weeks on the market. EA SPORTS Active, which hit stores on May 19th in North America and by May 22nd worldwide*, is a virtual fitness product developed exclusively for the Wii and offers the benefit of a personal trainer in a box with customizable workouts that can be done from the comfort of home.

“We’re delighted by the overwhelming response to EA SPORTS Active,” said Peter Moore, President, EA SPORTS. “This is, by far, the most successful launch of any Wii title in EA history, and even more encouraging is that our second week sales worldwide were as strong as our first week. Not only are we off to a great start at retail, but the feedback from people who are getting off the couch, breaking a sweat and using EA SPORTS Active to support living a healthier lifestyle, is that it is changing their lives.”

Critics and consumers alike have praised EA SPORTS Active. “EA SPORTS Active finally bridges the gap between house and gym, earning it top honors as the best exercise game currently out for the Wii,” according to 1up.com. In its five star review, Green Pixels says, “EA SPORTS Active easily wins top honors in this rapidly growing genre.”




EA SPORTS will expand the genre this holiday season with a new expansion pack for EA SPORTS Active, designed to work with the product just released. The expansion pack will bring the EA SPORTS Active workout to the next level by adding more challenge and variety, and users will keep their heart pumping through interactive circuit workouts featuring 30 brand new activities and exercises that target the upper and lower body, as well as cardio.

New to the EA SPORTS Active expansion pack will be an emphasis on core exercises including curl ups, crunch & punches, and a warm up/cool down feature. Sports activities will include step aerobics, an obstacle course, squash and water skiing, while a new emphasis on combinations will populate the upper and lower body exercises. An all-new presentation will bring users to the tropics and will immerse them in warm weather activities in a picturesque setting. The product will also feature the Six-Week Challenge – another step in the journey towards better health and fitness with new daily workouts that ramp up in intensity each week. This personalized full body challenge will give users a new customizable weekly schedule and a weekly check-in with the virtual trainer to track calorie, weight and workout goals.

* EA SPORTS Active will ship to retailers in Japan on August 6th, 2009

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EA SPORTS Launches New Online Hub for Sports Community, Competition and Content

EA SPORTS, a label of Electronic Arts announce the relaunch of EASPORTS.COM, a brand new online destination in public beta that features unprecedented levels of digital content, new ways for fans to connect and share, and product enhancements that carry over into some of the most popular EA SPORTS console games. EA SPORTS existing sites, www.easports.com and www.easportsworld.com, are merged into the all new destination, currently available at beta.EASPORTS.COM, creating a single EA SPORTS hub on the Web.

“EASPORTS.COM is a logical extension of the EA SPORTS brand – it creates a truly immersive experience that puts the control in users’ hands, and once you do that, the options are endless,” said Steven Chiang, SVP and Group General Manager for EA SPORTS. “The new EASPORTS.COM will give our fans a gateway to competition and feature more ways in one place to connect with their passion for sports and share content. It will also allow EA SPORTS to push the boundaries of customization and new online features to bring gamers around the world coming back for more.”

In the past year, EA SPORTS has seen tremendous interest amongst fans for online play and an insatiable appetite for digital content. Since last June, more than 500 million online game sessions of EA SPORTS games have been played and more than 2 million game highlight videos have been uploaded to EA SPORTS websites. Fans are literally putting themselves into the experience, with more than 1 million photos uploaded using the EA SPORTS Photo Game Face feature.

The new EASPORTS.COM will serve as a central gathering place for sports gamers from around the world to connect, share and compete. The site will connect the sports gaming community by allowing sports gamers to interact with game producers in forums, sign up for the latest news and gain unprecedented insider access to the game development process and EA SPORTS events. Sports gamers will also be able to share stats, in-game images and videos from their console game experiences, and communicate with their friends in one place. The new site encourages even greater competition with stat tracking and comparisons and the ability to challenge anyone — friend or foe — to a game. EASPORTS.COM will keep fans up on all the latest sports action through a variety of features:

* Inside EA SPORTS Blog – With posts from EA SPORTS game developers, this is the source for the latest, behind-the-scenes information on the entire EA SPORTS product line-up. Inside EA SPORTS gives gamers access to exclusive EA SPORTS events, first looks at game features before they launch, and allows for interaction with the producers who make the games.
* Highlight Reel – The ultimate EA SPORTS video tool allows users to take in-game video clips that they have uploaded and use robust editing tools to create their own game highlight reels. The best of the best are showcased in the Media Lounge.
* Media Lounge – The hub for all EA SPORTS media content, the media lounge offers game trailers, feature/producer videos, podcasts, and the best of gamer-created screen shots and Highlight Reels.
* My Sportsworld – Now embedded within EASPORTS.COM, My Sportsworld is the place where gamers can customize their online experience, track their own personal and friends’ game stats, and connect with EA SPORTS gamers.

EASPORTS.COM will also be the hub for robust features carrying over into EA SPORTS games, including team customization, franchise management, and player personalization. For example, EASPORTS.COM will host the new Team Builder feature announced for EA SPORTS NCAA Football 10 available in North American retail stories on July 14, 2009. Team Builder in NCAA Football 10 allows users to log on, create and customize a school logo, stadium, field, uniform, roster and playbook, then share it and play it in the game. Users will be able to create, manage and update their Team Builder teams anytime, anywhere by logging on to EASPORTS.COM.

To visit the new EASPORTS website in beta, go to beta.easports.com.

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