The teams at Mind Candy and SkyJack Publishing are celebrating after today’s ABC figures reveal that the already successful Moshi Monsters Magazine has smashed its first recorded circulation figures and continues to be the best selling children’s title in the UK. The news is very timely as the mag’s one-year anniversary edition hits shelves across the UK!
Today’s figures reveal a 43% growth in circulation to 162,838. The magazine also ranks at number 38 in the ABC Top 100 Magazines - Newstrade and Single Copy Sales (UK/ROI), ahead of Inside Soap, The Spectator, Elle UK and Vogue.
At the last ABC count in August 2011, the magazine - which launched in February 2011 – recorded a circulation of 113,748, eclipsing its rivals and ranking at 70 within the top 100.
The figures highlight Moshi Monsters as a prime example of a digital brand breaking into the print world with resounding success. December’s Christmas edition was the best-selling issue to date with 189,618 magazines sold in the UK
The magazine is being rolled out internationally with the ambition of making it the biggest selling kids magazine in the world.
Emma Munro Smith, Co-Editor of Moshi Monsters Magazine commented “We are over the moon to be the best selling children’s title in the UK on our first birthday – it’s so exciting to see the magazine perform so well in such a challenging market. We are constantly receiving feedback from our fans so the pressure’s on to keep up the fun and good work!”
“We’re absolutely thrilled with the incredible performance and continued growth of Moshi Monsters Magazine,” said Matt Yeo, Managing Director of SkyJack Publishing. “The title continues to go from strength-to-strength, and our focus is always on offering our readers the most fun-packed, entertaining, high quality product each and every issue, whilst building upon our successful partnership with Mind Candy.”
Moshi Monsters Free A4 Coloring in Monsters - print and color - Furi - Diavlo - Katsu - Luvli - Poppet and Zommer Plus Moshi masks for parties