Search This Blog

Friday, September 21, 2007

London games festival 2007


Location: BAFTA, David Lean room, 195 Piccadilly
Date: Tuesday October 23rd
Time: 9.30am - 6.00pm

‘Working With Games’ is an event designed to explore the potential for working partnerships across the games TV. Film and Advertising industries, and help create new opportunities.

Games are rapidly becoming a mass media because generations of people are now familiar with gaming across a wide variety of platforms.

Film, TV, and Advertising industries are looking to the potential of using games to extend brands and reach target audiences.

Game Developers and publishers are seeking new ways of exploiting their technology and expertise to deliver real-time interactive experiences to mass-market audiences.

This event is designed to bring together parties from these different media.
It will offer unprecedented networking opportunities.

The objectives of the event are to:

1.Highlight case studies through presentations and discussions.
2.Stimulate further thinking and discussion in this area
3.Create business opportunities across these sectors.
4.Provide a structured networking opportunities for games developers to meet TV, Film and Advertising practitioners

The event will feature a number of presentations and panel sessions which will explore examples of actual and potential of cross media content across games and TV, Film and Advertising.

Fred Hasson, CEO of Tiga commented:
"London Games Festival is a key opportunity in informing people how important and exciting this sector is to the UK economy and our event will break new ground by bridging the gap between the UK's talented developers and media professionals in TV Film and Advertising."

Supporting organisations: Pact, Bafta, Regional media networks; Semn –(Digital Horizons); EM-Media, NWDA, Game Horizon, Game Republic, Games Eden, Creative London

There will be no registration fee charged for Tiga, Pact, Bafta and London based companies. £150 for non members.

Places limited to 150 in total. Tea/coffee during breaks and Lunch will be provided. A networking bar will also operate from 5.30-6.30.

Contact details of attendees with profiles, and opportunities to express preferences for contact building will be offered as part of the service.


Outline programme:
Registration 9.00-9.45
Introduction/Keynote
TV: Endemol, Nickelodeon, Team 19, Giant/TT Games, ITV
Film: Warners/Eidos (tbc); Ubisoft
Advertising: Blitz, BBH, Google,
Networking 5.30-6.30

Check out www.londongamesfestival.com for the latest news and information about all of the events taking place this year.

For further information on London Games Festival please contact Simon Watts (Cake) on 020 7307 3100 or Duncan Best (London Games Festival) on 020 7534 0584.