The advertising campaign is based on the popular game ‘Monopoly’. The participants have a unique chance of winning one of 10 Volkswagen Polo cars, 100 Apple iPad tablets and plenty of mobile games provided by exclusive distributor Dynamic Pixels.
For every purchase over 5 TL in the Burger King restaurants a customer gets the menu with the encrypted scratch card. In order to participate in the lottery the user has to send an SMS with the specific keywords to a short-code 5464. You can also log in on the web site - www.monopolyburgerkinde.com to find out the details of the campaign.
Every day the Vodafone customers can win instant prizes – mobile games from Dynamic Pixels. The winners can choose whether they want to play “StarSim” or “Wireless Tanks”. The games will be delivered to the users by Flycell Turkey. The other instant prizes are the Internet cards, talk-time gifts and video on demand service subscription.
The campaign will last until July 31, 2011. But the happy winners of 10 VW Polo cars and 100 iPads will be announced at the end of the campaign on August 15, 2011.
