Promising to finally unlock augmented reality's "true gaming potential", a digital pet game for youngsters on show next week at London's Toy Fair.
Animin are virtual friends that you can play with and care for. Animin is the first truly cutting-edge digital pet for young gamers and the must-have toy for Christmas 2014. Animin will be showcased for the first time at Toy Fair at London’s Olympia on 21 January.
Using augmented reality technology on your tablet or smartphone, you can bring your Animin into the real world and set these unique creatures free. You need to see it to believe it!
Developed by a group of AR tech specialists, digital artists and games developers at Figure Games in east London, the Animin experience is a tantalising glimpse into the future of online avatars. Animin brings the digital world into the real world environment in a playful, entertaining and astonishing way.
Developed by a group of AR tech specialists, digital artists and games developers in east London, the Animin experience is a tantalising glimpse into the future of online avatars. Animin brings the digital world into the real world environment in a playful, entertaining and astonishing way.
“We have spent a long time developing the gameplay, world and characters in Animin, drawing inspiration from various sources including classic Japanese videogames, manga and from our commercial work in developing augmented reality apps for mobile,” says Joe Kletz, Director on Animin.
“We have tons of experience developing cool AR apps and our coders, designers and musicians on the project genuinely love playing Animin in the office.”
What is Augmented Reality (AR)?
AR, in its simplest definition, is any virtual content superimposed or overlaid onto the real world environment. AR has been around since the 90’s but has recently hit the mainstream mass market following the smartphone revolution. The technology itself is quite similar to virtual reality (VR), but uses smartphones or tablets instead of a virtual reality headset or glasses. The coolest thing? AR lets you bring your Animin to life, on your tablet, your smartphone or the desk right in front of you!
