Budge Studios and Nickelodeon, the number-one entertainment brand for kids, today announced a partnership to develop and publish interactive story book iPhone and iPad applications based on some of the Nick’s most popular shows, including Dora the Explorer and SpongeBob SquarePants. Dora the Explorer recently celebrated its landmark 10th anniversary and still ranks as one of the top preschool shows on TV. SpongeBob SquarePants has been the No. 1 animated program among kids ages 2 to 11 for more than seven consecutive years.
The first of several iPhone and iPad apps to be released through the partnership is Dora’s Christmas Carol Adventure, which is based on the TV special. The app will feature a fun holiday-themed story, original songs, and interactive mini-games. It will also teach Spanish, colors, reading and the value of sharing. Both the iPhone and iPad versions of the app are scheduled to launch on December 1, 2010.
“Both Nickelodeon and Budge Studios are dedicated to creating family-friendly products that encourage imagination and education in children, so this partnership was a perfect match,” says Noemie Dupuy, a Partner at Budge Studios. “The captivating personalities of Nickelodeon’s beloved characters, give Budge Studios the inspiration to create highly innovative and entertaining mobile applications that will appeal to a large, diverse range of consumers.”
“This collaboration with Budge Studios is part of our ongoing mission to provide kids and families with entertainment using the most current technology and platforms,” said Steve Youngwood, Executive Vice President for Digital, Nickelodeon/MTVN Kids & Family Group. “Kids are embracing the iPhone and iPad as much as their parents and these new apps will allow them to interact with their favorite Nick characters on portable devices they can take almost anywhere.”
