Activision announce Blur, the company's highly anticipated foray into the racing genre, is now scheduled to ship soon."We are committed to making Blur a great new racing franchise, and we are very encouraged by the game's design," stated Mike Griffith, President and CEO, Activision Publishing. "The additional time will allow the studio to fully optimize the vision they set out to create for Blur including a distinctive and ground breaking multi-player mode that will appeal to a broad audience."