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Reports that Toshiba will produce a new DVD player that will turn your existing DVDs into High Definition DVd have surfaced.
Toshiba hope to launch this Blu-Ray killing product before the end of the year. Player will be cheap and the chip will increase the resolution from 350,000 pixels on normal DVDs to 2 million pixels (HD) high definition.
Only time will tell if the results will match or better Sony's Blu-Ray.